2017-09: Bell Pottinger Implicated in Major Fake News Scandal in South Africa
UK PR firm Bell Pottinger has been accused of masterminding a campaign to stir up anger about ‘white monopoly capital’ and the ‘economic apartheid’ in South Africa to draw attention away from the wealthy and controversial Gupta family, which is accused of exploiting its friendship with President Jacob Zuma to extract billions of dollars from the state. Bell Pottinger — which was being paid £100,000 a month by the Guptas’s Oakbay company —allegedly orchestrated the creation of fake Twitter accounts to target prominent white business people in South Africa (some of whom were Bell Pottinger clients). The TimesLive described it as: “the first large-scale fake news propaganda war in South Africa” and claimed that between July 2016 and July 2017, this “network of fake news produced at least 220,000 tweets and hundreds of Facebook posts to confuse the public.” This, it said had "adversely affected the country’s politics and economy."
The longest period of sustained activity was spent attacking former finance minister Pravin Gordhan to create a climate conducive to forcing his removal from office. Attention then turned to Deputy President Cyril Ramaphosa and his race for the ANC presidency. Over the weekend, Ramaphosa was “forced to defend himself in the face of private emails which had been apparently hacked and leaked to the Sunday Independent and which claimed he has had a string of extra-marital affairs.”
The fake news network also had a “separate and well-funded campaign to respond to the tranche of #GuptaEmails in the form of #WMCLeaks, which features websites as well as social feeds that spew out a daily range of propaganda. Analysts say it would require a full-time army of IT technologists, writers, editors and graphic artists to produce a volume of material like this.”
The story comes from ANCIR, the African Network of Centers for Investigative Reporting, an association of the continent’s best investigative newsrooms which “works to strengthen investigative journalism.”
[ Bell Pottinger has been expelled from the UK public relations trade body for its work on the controversial contract in South Africa (and blatant disregard for its code of conduct). It is the first time that the Public Relations & Communications Association has ejected a PR firm as prominent as Bell Pottinger .]










